Bright Brewery’s flagship best-selling beer, Alpine Lager, has been named Victoria’s Best Independent Lager and Australia’s #2 Best Independent Lager in Australia’s biggest craft beer competition.
The annual GABS Hottest 100 Craft Beer Poll pits beers from around Australia against each other, asking the general public to vote on their favourite beers from the past year.
Alpine Lager took out the accolades over more than 2100 beers from more than 300 Australian breweries in this year’s competition.
Alpine Lager stormed into the GABS Hottest 100 at #32 in 2021, retaining its position inside the Top 50 this year for the second year running.
The beer, which has been part of Bright’s lineup since 2019, has enjoyed a steady rise in popularity in recent years and is now available in all states of Australia, as well as overseas.
Bright’s Marketing Manager Laura Gray said the brewery was thrilled to see their beers being recognised on a national stage.
“Alpine Lager represents the very best of Bright Brewery – from the name and design right down to the Alpine water and local hops we use to brew it,” she said.
“It’s our best-selling beer, both in the venue and in the wider craft beer market, and we love seeing how many people out there are enjoying it.”
Ms Gray said family-owned and independent craft breweries like Bright had to compete with much larger, foreign-owned multinational corporations like Asahi, CUB and Lion in the poll, which is why the “indie” accolades meant so much more to the team.
“It’s difficult to compete with corporations of that scale but being family-owned and independent is more important to us. So to see beers from smaller indie breweries like ours up there with – and often out-voting – the big boys is exciting,” she said.
To get your hands on a can of Australia’s #2 Best Indie Lager, please click here.
GABS HOTTEST 100
Top 5 Australian Indie Lagers
- Heads of Noosa Japanese Lager (QLD)
- Bright Brewery Alpine Lager (VIC)
- Hawke’s Lager (NSW)
- Burleigh Brewing No-Carb Lager (QLD)
- Young Henry’s Natural Lager (NSW)
Top 5 Victorian Beers
- Bridge Road Beechy Pale Ale (indie)
- Brick Lane Brewing One Love Pale Ale (indie)
- Mountain Goat GOAT (Asahi)
- Bright Brewery Alpine Lager (indie)
- Kaiju Krush (indie)
Giant 104 Can Lager Lover’s Competition
As part of our celebration of our Alpine Lager, we decided to design a giant lager lover’s case that would hold 100 cans! In the end it was 104 cans! More beer is better, right? Especially for the lucky winner Daniel Reitter of Point Cook, Victoria.
Stay tuned for limited stocks of these cases coming online soon.
