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WIN a Giant 104-Can Lager Lover’s Case

What’s better than a case of beer? An absolutely flippin’ massive case of beer, that’s what!

Here at Bright Brewery, we love our best-selling Alpine Lager so much that we decided that a small case of 24 cans just wasn’t enough.

Enter – The Giant Lager Lover’s Case of 100 (+4) cans!

The even better news? We’re giving a case away to one lucky lager lover!

These giant cases, which hold 104 cans – or 36.92L of beer or 65 pints – will be available from next month but, in the meantime, we’re giving one away!

“We all know craft lager is on the rise and we want to help get our ludicrously good Alpine Lager into the hands of someone who really loves it,” Bright’s marketing manager Laura Gray said.

Alpine Lager is Bright’s best-selling beer and is currently ranked Victoria’s #1 favourite lager by an independent brewer in the GABS Hottest 100 Craft Beer Poll.

Creating a giant Lager Lover’s case which could accommodate 100+ cans and weighs in at nearly 40kg was no mean feat. Several options were tried and failed before the team at Melbourne’s Affinity Print constructed a strong, tough e-flute case capable of carrying the load.

But why 104 cans instead of an even 100? “Why not? More beer is better, right? Actually, it’s just maths. They fitted better that way and it looks even more amazing than we imagined,” Laura said.


Daniel Reitter, Point Cook Vic

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